WhatsApp Template Checker
Meta reviews every message a business starts. Paste yours and catch the usual rejections before you submit: variables out of order, a link shortener, too many blanks, the wrong tone.
Free, no signup. Runs in your browser; nothing you type is sent anywhere.
Checks
- Length 121 of 1,024 characters.
- 3 variables, numbered in order.
- Words in ALL CAPS look like spam to the reviewer. Use normal case.
- Reads as a utility message (Meta charges per message): a reminder, confirmation, receipt or update about something the customer already asked for.
Looks ready to submit.
How it will look (with example values)
When you submit to Meta you must give an example value for each variable; the examples above are the kind that get approved.
What Meta looks for
A template is a message the business sends first, like a reminder or an offer. Meta reads it once and approves or rejects it, usually within an hour. Rejections are nearly always one of five things: variables not numbered in order, a variable at the start or end, mostly blanks and little fixed text, a shortened link, or content that does not match the category.
Utility is anything about something the customer already asked for: a booking confirmation, a reminder, a receipt, a delivery update. Marketing is anything that invites them to buy: offers, new batches, recalls. Marketing usually costs more per message and needs the person's consent.
Our template library has nine approved templates in English, Hindi, Telugu, Tamil, Malayalam and Kannada you can copy. With a Dunnflow plan, we write and submit yours for you.
More free tools
- WhatsApp link generatorA click-to-chat link with the first message already typed, for your Instagram bio, website, Google profile and ads.
- WhatsApp QR codeA code customers scan to start a chat with you. Print-size PNG or SVG, made in your browser.
- WhatsApp button for your websiteA floating chat button on every page of your site. One line of code, your colour and words.
Tools are nice. An assistant that answers is better.
Message our own assistant on WhatsApp, or try it in your browser. It is the same system we set up on your number.